You can have a meaningful brand identity that’s appropriate, stands out and most importantly – works.

Every design element is carefully considered to ensure a unique and cohesive brand. Your brand is your voice. Let’s work together so it says the right thing.

What's Included

Brand Strategy + Mission, vision, market positioning, target audience, brand attributes, key messaging

Logo + Logo, sub mark, favicon + Logo formats for print + digital application

Brand Stationery + Social media profile picture + Facebook, LinkedIn cover image + Business card + Social media post templates

Brand Style Guide + Logo: rationale, formats, color treatment, exclusion zones, sizing + Typography: print and web application + Color Palette: primary and secondary colors

4 logo concepts, 4 rounds of revisions

Brand identity design process

Whether you need a full visual design system or only a brand identity, my process follows the same steps. It starts with you saying hello or filling up the form at the end of this page.

Proposal

After you contact me, we'll discuss the project scope, timeline, and budget. If we are a good fit, I’ll send you the proposal and contract. If approved, a 50% deposit is required to start the project.

Discovery

After we start the project, I’ll ask you questions and send a worksheet to get to know your business and brand. We get super clear about what’s your goal and what do you expect.,

Research

After getting everything I need I’ll do market research, review competitors’ branding, discuss ideas and visual examples I’ve selected to get your feedback.

Concepts

Based on the research and our chosen direction I’ll design 2-4 initial concepts and put them on flat screens and realistic mockups. I’ll send them over for your feedback.

Refinement

You’ll provide all of the feedback at a time and I’ll confirm the requested edits and make the revisions. I usually provide 2-4 rounds of revisions for brand identity projects.

Launch

After approval of the designs, the files and copyright to you. What you do after is important. So I’ll walk you through them so that you can take full advantage of the designs.

Please contact me if you need anything more specific to your brand and I'll make a custom offer just for you. Let's Go!