What's included

• Research & Design Strategy

  This is the brainstorming phase in which we meet to discuss your product and what it offers, study target users and their requirements, to add realistic contexts and insights to design processes. We adopt various methods to uncover problems and design opportunities. Doing so reveals valuable information that can be fed into the design process. Deliverables of this phase are i. Design strategy document ii. User & stakeholder research insights iii. User personas iv. Competitive Analysis v. Information Architecture vi. Journey Mapping vii. User flows

• Wireframing

  Screen blueprint of the different flows to do a low-fidelity visualization of the content and features.

• Visual Design

  i. Creating options for - Visual Style, Illustration Style, Typography & Imagery Style ii. Creating visually treated screens for all the wireframes iii. Interaction design to illustrate how the micro-animations and interactions will work