Lifecycle & Campaign Email Creation

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About this service

Summary

Emails that don’t get ignored. We craft clear, compelling email sequences that guide your users through onboarding, education, activation, and conversion. Whether you need a product launch campaign, nurture flows, or sales follow-ups — we bring the strategy, design, and storytelling to make each message count.

What's included

  • Welcome/onboarding sequences

    Each email is crafted to build trust, reinforce value, and guide users toward key activation steps — reducing drop-off and boosting engagement from day one. Includes: Strategy Segmentation Copy Design

  • Lead nurture campaigns

    Not every lead is ready to convert — but the right narrative can move them closer. This sequence is designed to educate, build trust, and surface your unique advantages over time. Ideal for prospects in longer sales cycles or high-consideration products, especially in B2B SaaS and services. Includes: Strategy Segmentation Copy Design

  • Sales or re-engagement flows

    or leads that went cold or users who fell off the radar, these emails help you rekindle interest without the hard sell. I create messages that reintroduce value, offer context-aware CTAs, and tactfully re-open conversations — often with the conversion uplift you’d expect from fresh outreach. Includes: Strategy Segmentation Copy Design

  • Product or Feature Announcement Emails

    Whether it’s a big launch or a subtle product update, these emails turn new features into clear value. We help you strike the right balance between excitement and utility — showing your users why it matters and what they should do next, all without sounding like a generic release note. Includes: Strategy Segmentation Copy Design


Skills and tools

Email Marketer

HubSpot

HubSpot

Intercom

Intercom

Klaviyo

Klaviyo

MailChimp

MailChimp