What's included

• Brand Identity Guidelines:

  This document outlines the proper usage of the logo, color palette, typography, and other visual elements that constitute the brand's identity. It serves as a guide for maintaining consistency across various applications.

• Logo Files:

  Various file formats of the logo, such as vector (e.g., .ai, .eps) and raster (e.g., .png, .jpeg), ensuring versatility for different use cases.

• Color Palette :

  A defined color palette including primary, secondary, and potentially accent colors, along with their respective color codes (e.g., HEX, RGB, CMYK), for consistent brand representation.

• Typography Selection:

  Details regarding the chosen typefaces, including font files and guidelines for their usage in different contexts, such as headings, body text, and special occasions

• Brand Collateral Templates :

  This may include templates for business cards, letterheads, envelopes, and other stationery to ensure uniformity in the brand's visual communication.

• Brand Patterns or Textures:

  Patterns or textures that align with the brand's visual language, which can be used in various design materials.

• Branding Mockups:

  Presenting the logo and other brand assets in mockup scenarios (e.g., business cards, signage, packaging) to help the client visualize the application of the brand in real-world contexts.