A front end with registrations, backend database, the ability to do most things.

You're limited to approximately two to three *significant* features.

You can have In App Purchases as one of your significant features.

The rest like profile settings, simple branding, publishing and releasing are covered.

You do have to cover hosting, App Store and Play Store fees.

All code is built with best in class technology and practice.

You do get to have an all star genius building your app for you.

You get access to cool analytics and extra services to monitor your app.