What's included

• Creative Direction & Mood board

  Two unique creative direction concepts with mood boards to showcase your brand's potential.

• Logo Suite

  Responsive logos: including primary, secondary, and submark Responsive logos adapt to different platforms, including a primary logo for main use, a secondary logo for flexible layouts, and a submark for smaller spaces. This ensures your brand stays consistent across all formats, from websites to social media and packaging.

• Color Palette

  A unified color palette for both digital and print materials.

• Typography

  2-3 font concepts with free alternatives for paid fonts. Paid fonts are shouldered by the client.

• Brand Elements & Supporting Graphics

  This includes brand patterns, illustrations, or icons.

• Social Media Launch Kit

  6 Posts and stories, 3 highlight cover, 1 Reel Thumbnail Template 1 Responsive Social Media Banner (Facebook, Youtube, LinkedIn, etc) Choose between editable templates for social media posts or stories, or opt for custom-designed posts tailored to your content. With custom posts, you provide the copy, and I’ll create a personalized design just for you.

• Mockups

  Mockups will be created to showcase how your brand elements look in real-world applications, helping visualize its impact.

• Brand Guide

  A visual branding guide helps keep your logo, colors, and fonts consistent, ensuring your brand looks cohesive and professional across all platforms.