Find Your Perfect Brand Name & Slogan

Utsav Prasad

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About this service

Summary

We help businesses find the perfect name and slogan to launch with confidence. Our creative approach combines strategic insights with linguistic expertise to develop names that are memorable, meaningful, and resonate with your target audience. We'll guide you through the entire process, ensuring your chosen name is available and ready to propel your brand.

Process

1. Discovery & Strategy
Client Questionnaire: A detailed form to understand your business's mission, values, target audience, and competitive landscape.
Goals & Objectives: Discuss what you hope to achieve with a new name and slogan (e.g., increased brand awareness, better differentiation, etc.)
2. Research & Brainstorming
Market Analysis: Examine competitor names, industry trends, and relevant keywords.
Creative Exploration: Generate a wide range of name ideas using brainstorming techniques, linguistic analysis, and exploration of relevant themes.
Initial Filtering: Narrow down options based on memorability, meaning, and overall fit with your brand.
3. Refinement & Validation
Client Feedback: Present a shortlist of top candidates, discuss your rationale, and gather client input.
Trademark Screening: Preliminary checks for potential trademark conflicts.
Domain Availability: Verify if corresponding domains for top choices are available.
4. Final Selection & Delivery
Decision Support: Help you choose the final name and slogan that best represents your business.
Deliverables Package: Provide the chosen name, slogan, rationale document, and any additional deliverables as agreed upon.

What's included

  • Deliverables: Our promise to you

    Core Deliverables: Name Options: A shortlist of several strong business name candidates, each with a brief rationale explaining their relevance and impact. Slogan Options: A selection of compelling slogans that align with the chosen business name and capture the brand's essence. Market Research: Summary of findings on competitors, industry naming trends, and keyword analysis. Domain Availability Check: Verification of whether web domains are available for the top name choices. Optional Deliverables (Depending on package offered): Trademark Screening: Preliminary search to identify potential conflicts with existing trademarks. Logo Concepts: Simple logo sketches to visualize how the name and slogan might work together in a visual identity. Brand Style Guide (Basic): A short document outlining font suggestions, color palette ideas, and the overall tone of voice that aligns with the name and slogan.

Skills and tools

Brand Strategist

Business Consultant

Business Strategist

Adobe Photoshop

Adobe Photoshop

Canva

Canva

Figma

Figma

Google Docs

Google Docs

Microsoft Word

Microsoft Word

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