Core Deliverables:
Name Options: A shortlist of several strong business name candidates, each with a brief rationale explaining their relevance and impact.
Slogan Options: A selection of compelling slogans that align with the chosen business name and capture the brand's essence.
Market Research: Summary of findings on competitors, industry naming trends, and keyword analysis.
Domain Availability Check: Verification of whether web domains are available for the top name choices.
Optional Deliverables (Depending on package offered):
Trademark Screening: Preliminary search to identify potential conflicts with existing trademarks.
Logo Concepts: Simple logo sketches to visualize how the name and slogan might work together in a visual identity.
Brand Style Guide (Basic): A short document outlining font suggestions, color palette ideas, and the overall tone of voice that aligns with the name and slogan.