On new Lead creation, we can created a Process, to send an Email to Sales Team with the details of the Lead. Now based on the type of Lead (whether it is Hot, Warm or Cold), we automate the system such that respective salesperson, can take action in the system. The automation involves, creation of Tasks for the salesperson to connect with lead as soon as possible and convert it to opportunity. Along with this, we can create multiple sequences in the system, which gets attached to the lead based on its type and all the sales activities gets automatically created for a salesperson. Once the lead gets qualified, for the opportunity, we customize the business process flow with additional stages apart from the out of the box stage.