Brand Identity
Ericka Rodel
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About this service
Summary
The Brand Strategy includes a workbook to explore and develop the internal brand. This means I will define your brand's purpose, Vision, mission, and values; analyze the brand's market landscape; define the brand's difference (USP), brand voice, grant the brand message & develop the brand story.
What's included
Brand Strategy
The Brand Strategy includes: - Brand Story - Brand Tone - Brand Values - Brand Vision - Target Audience
Brand Identity
The Brand Identity includes: - color palette - logo suite - business card design - brand mood board - typography selections - stylized photography - sticker designs & illustrations*
Additional Collaterals
I know the importance of having a consistent brand, here are some of the items that you can choose from and/or add to your package. -Newsletter design -Email signatures -Brochures -Posters -Presentation Design -Price and service Guides -E-book design -Custom invoice design -Letterheads
Example projects
Skills and tools
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