Brand Strategy and Design for Small Businesses

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About this service

Summary

We’ll connect your brand’s personality and purpose to the design- logos, colors, fonts, photography, voice, iconography, & patterns.

Process

We develop your brand’s strategy and dive deep into the essence of who you are. We find out who your competitors are, who your customers / clients are, and what sets you apart in the industry. Once we establish a clear strategic approach, we create vision boards to bring our ideas to life. After the creative direction is chosen, we get to work creating the deliverables: logos, colors, fonts, iconography, patterns, photography style, and the brand’s voice, language, tone. We’ll go through 2 revision rounds to make sure you’re happy with all of the deliverables!

What's included

  • Brand Strategy

    We develop your brand’s strategy and dive deep into the essence of who you are. We find out who your competitors are, who your customers / clients are, and what sets you apart in the industry. Once we establish a clear strategic approach, we create vision boards to bring our ideas to life.

  • Brand Design

    After the creative direction is chosen, we get to work creating the deliverables: logos, colors, fonts, iconography, patterns, photography style, and the brand’s voice, language, tone.

Example projects


Skills and tools

Brand Designer
Brand Strategist
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma

Industries

Graphic Design

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