What's included

• Narrative Story

  A cohesive, emotionally compelling brand story used across website, social, and marketing materials.

• Voice + Tonal Map

  A structured voice identity (tone, language patterns, do’s/don’ts) to keep your brand sounding unified.

• Messaging Pillars

  High-level themes that guide all content creation and reinforce brand consistency.

• Psychographic Profiles

  Detailed emotional and behavioral profiles that help you understand what drives your audience.

• Zero-Asset Visual Suite (40–50 Images + 3–4 Videos)

  A complete library of polished, on-brand AI imagery and short-form videos ready for campaigns, social, and website content.

• 30-Day Content Plan

  A full posting roadmap outlining what to post, when, and why: optimized for your goals and platforms.

• Caption Templates

  Ready-to-use, brand-specific captions that maintain narrative consistency across posts.

• Posting Cadence + Hashtag Strategy

  Best practices for frequency, posting times, and discoverability-centered hashtag sets.

• Visual Direction for Social

  Guidelines on how your feed should look, feel, and flow aesthetically.

• 3–5 SEO-Optimized Articles

  Search-driven, long-form content that boosts discoverability and builds authority.

• Keyword Clusters

  Strategic groups of search terms to guide your content roadmap and enhance SEO performance.

• Internal Linking Map

  A linking structure that increases website dwell time and search visibility.

• Meta Titles + Descriptions

  Optimized search snippets designed to increase clicks on Google.

• Repurposing Guide

  Instructions for transforming your articles into reels, carousels, captions, and email content.

• Digital Brand Kit

  A polished reference package containing your narrative, visuals, and content strategy in one place.