Custom Web Design Solutions for Your Business Growth

Hamish Murray

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Starting at

/hr

About this service

Summary

I'm offering bespoke web design services that fuse cutting-edge aesthetics with intuitive functionality, tailored specifically to elevate your brand's digital footprint. What sets me apart is my meticulous attention to detail, commitment to delivering enterprise-level design standards, and a personalized approach that ensures your website not only looks exceptional but also resonates deeply with your target audience, fostering engagement and driving growth.

Process

Discovery and Strategy Phase: This initial phase involves understanding the client's business, goals, target audience, and competitors through meetings, questionnaires, and research. It sets the foundation for the design strategy, focusing on what needs to be communicated and achieved.

Content Architecture: Based on the discovery insights, a site map is created to outline the structure of the website. Then, wireframes are developed to establish a clear and functional layout for each page, focusing on user experience (UX) and the journey through the site.

Design Mockups: With the wireframes as a guide, high-fidelity design mockups are created for each page. This stage brings the visual elements to life, including the color scheme, typography, images, and UI elements, reflecting the brand's identity and values.

Client Feedback and Revisions: The design mockups are presented to the client for feedback. This collaborative review process ensures that the designs align with the client's expectations and objectives. Revisions are made based on feedback until final approval is obtained.

Responsive Design: Designs are adapted to ensure they are fully responsive and provide a seamless experience across various devices and screen sizes. This may involve creating additional layouts or adjusting elements to ensure optimal usability.

UI Kit and Style Guide Development: A comprehensive UI kit and style guide are created, documenting the design system, including colors, fonts, icons, and other reusable components. This ensures consistency in the design and aids in the development phase.

Handoff to Development: Once the designs are finalized, all files, including design source files, images, icons, and the style guide, are handed over to the development team. Detailed documentation is provided to ensure the developers fully understand the design intent and functionality.

Development Collaboration: Throughout the development phase, the designer collaborates with the development team to ensure the design is accurately translated into code. This may involve reviewing the site, testing functionality, and making adjustments as needed.

Quality Assurance and Testing: The website undergoes thorough testing across different browsers and devices to ensure compatibility and performance. Issues related to design, responsiveness, and functionality are addressed before launch.

Launch and Post-Launch Support: Once testing is complete and the client approves, the website is launched. Post-launch support is provided to address any immediate issues, and further services may be offered for ongoing updates and optimization.

What's included

Comprehensive Design File
Website Layouts: Detailed, pixel-perfect designs of each unique page layout, including home, about us, services, contact, and any additional pages specified in the project scope. Responsive Design Mockups: Visual representations of how the website will adapt and look on various devices, such as desktops, tablets, and smartphones, ensuring a seamless user experience across all platforms. UI Kit: A comprehensive UI (User Interface) kit that includes all design elements such as buttons, icons, forms, and typography styles, ensuring consistency across the website. Color Palette: A defined color scheme with HEX or RGB values for primary, secondary, and accent colors used throughout the website, ensuring brand consistency. Typography Guidelines: Detailed specifications of the typefaces used, including sizes, line heights, and weights for headings, subheadings, and body text. Iconography and Imagery: A collection of custom-designed icons and selected images, ready for web use, that align with the website's aesthetic and brand identity. Interactive Elements: Design specifications for any interactive elements or animations, including hover states, transitions, and modal windows, enhancing user engagement. Brand Assets: Any brand-specific assets integrated into the design, such as logos, favicons, or branded graphics, provided in web-optimized formats. Style Guide: A comprehensive style guide that documents the website's design standards, including layout structure, color usage, typography rules, and any other design principles applied, to ensure consistency for future updates or expansions. Accessibility Compliance: Guidelines and considerations implemented in the design to ensure the website meets accessibility standards, making it usable for people with various disabilities. SEO-Ready Components: Design considerations that support SEO, such as optimized images with alt text descriptions and semantic HTML structure recommendations. File Organization: A well-organized file structure with clearly named folders and files for easy navigation and use by developers or future designers. Documentation and Instructions: Detailed documentation on how to use the design files, including instructions for developers on implementing the design with code and guidelines for clients or content managers on updating content. Source Files: The final design source files in the specified formats (e.g., PSD, AI, Figma, Sketch) enabling further customization or adjustments. Revisions Log: A document detailing any revisions made during the design process, including feedback iterations and changes applied, for record-keeping and transparency.

Skills and tools

Frontend Engineer

UX Designer

Web Developer

Adobe XD

Elementor

Figma

Sketch

Webflow

Work with me

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