The Brand Essential

Starting at

$

1,500

About this service

Summary

Brand identities are the unique look and feel of your business, including visual and conceptual elements such as logos, colors, typography, and design styles. Together, these elements form a cohesive representation that effectively communicates your values, personality, and purpose to your target audience



Perfect for

• New business owners

• Start-ups that need a refresh

• Businesses with a restricted budget

• Ambitious entrepreneurs looking to test a concept

• All kinds of businesses that don't need collateral yet



Benefits:

Stand out from the crowd

A unique brand identity helps you stand out in a competitive market. It showcases your mindful approach, values, and stories, attracting customers who seek ethical options and support like-minded businesses.

Make a strong first impression that sticks.

Effective branding communicates your mission and deeply resonates with your target audience. This makes you easy to recognize and sticks in customers' minds

Build a meaningful connection.

Brand identity evokes emotions and connects with customers on a deeper level, fostering a sense of community and shared values. Encourages repeat business and word-of-mouth referrals.



What's included

  • 📞 Discovery call

    A 30-minute call to discuss your project, goals, and ensure that we're a good fit.

  • 🖥️ Client notion portal

    Your 24/7 access to your new branding is here. This is where you can follow the entire process, provide feedback, and access your finished branding materials, along with instructions on how to use them!

  • 🎨 Strategy & creative direction

    I will compile a strategy document using a form, benchmark data, and research. This includes: - Brand personality - Brand mission - Brand values and personality - Competitor analysis - Target audience - Ideal Client From there, I will create two moodboard concepts tailored to your brand, and you can select the one that best aligns with your preferences.

  • 🖌️ Design phase

    Where the magic happens! This includes: • Primary Logo, Secondary Logo, Favicon • Custom color palette • Typography system (different fonts and when to use them) • 5x brand elements (high-quality visuals that you can repurpose) • Instagram design: 3x IG posts or stories ADD-ONS: This pricing does not include a full social media kit, stationery design, or web design, but I can add those services upon request.

  • 📝 Brand guidelines

    Your essential manual for consistent and effective use of your branding elements

  • ☎️ Revisions

    2x round revisions

Example projects

Recommendations

(5.0)

Yannick Vandenthoren

Client • Jul 22, 2024

Elsa took the time to understand my needs, the business goals and challenge as well as the personas, and so on. It result in an amazing branding that I can't wait to showcase to the world! 🤩 10/10 would recommend and work with her again.

Naomi Barre • SUPERETTE

Client • Jul 3, 2024

Working with Elsa has been an exceptional experience. Her talent and creativity shine through in every project, and she has an incredible ability to understand our vision and turn it into reality. Elsa's communication skills are top-notch, ensuring a smooth and efficient process from start to finish. We’re excited to recommend her to anyone in need of a brilliant designer. Merci pour tout!

Emma Leuchten • Marmalade

Client • Feb 21, 2024

Elsa is amazing—not only a talented, creative designer who listens to our needs and translates them into designs we can implement right away, but also a fantastic and professional communicator. It's been a pleasure working with her.

Cecilia Reusch

Client • Feb 1, 2024

Elsa is talented, creative and has such great communication. Made our web refresh have a quick turnaround and there was plenty of support and attention to detail. We're looking forward to recommending her team to our community.

Lara Mery

Client • Sep 20, 2023

We first asked Feeka Studio to give our brand a makeover, and we had a great experience working with Elsa. Her knowledge and skills in branding really helped us understand our brand better and present it more genuinely through the new look she created for us. Thank you, Elsa, for your kindness and patience

Martin Vandersteen

Client • Sep 20, 2023

It has been great to collaborate with Elsa for a few years. She works hard and has a lot of attention for details, no stone is left unturned ! She's a great communicator as well and has no trouble adapting to the varying constraints of some projects. All my questions were always answered in a timely manner and the files and documents she handed me were clean and of high quality. I also love her art style in general but of course that's personnal preference ;) 10/10 would recommend !


Duration

2 weeks - 1 months

Skills and tools

Brand Designer
Graphic Designer
Adobe Illustrator
Adobe Photoshop
Figma

Work with me


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STARTING AT

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