What's included

• Welcome Sequence

  First impression is the lasting impression. Give your readers a preview of what to expect from you. If you can hook them here, they'll look forward to getting your emails every day/week/month. Did you know Welcome emails 86% more effective than all other emails. With an average open rate of 50%... that's about 2.5x more than the average email. Schedule it for 3, 4, 5, even 7 days. Tell a story about your brand. Ask a question. Give your reader so much that they'll be thirsty for what's next.

• Broadcast Emails

  Something amazing happened today. You saw a dog buying a steak by itself. Maybe you managed to do your first backflip... You're dying to share this with your subscribers, but your newsletter only talks about... gardening tools... That's not going to stop you! Send out a broadcast email on your first backflip and tell your readers how everything comes with small tiny steps... and if they want that beautiful curated garden, it all starts with a tiny step.

• Email Newsletters

  How do you build a relationship? You talk. Share stories. Let them into your life. That's what the newsletters are. They aren't there to lecture anyone. they're there so your readers can peek into your life. That secret part that you only you and them share. Let them in and show them who you really are so they can learn to trust you. and when the time comes, buy from you.