Written Content: The primary deliverable will be the written content itself. This can include blog posts, articles, website copy, social media posts, product descriptions, case studies, whitepapers, e-books, and more. The content will be tailored to the client's needs, target audience, and objectives.
Edited and Proofread Material: Before delivering the final content, a freelance content writer typically ensures that the work has been thoroughly edited and proofread for accuracy, grammar, spelling, and overall quality. This ensures that the content is polished and ready for use.
Formatting and Structuring: Depending on the project requirements, the writer may also provide properly formatted and structured content. This could involve the use of headings, subheadings, bullet points, numbered lists, and other formatting elements to enhance readability and organization.
Keyword Research and Optimization (SEO): If the project involves creating content for search engine optimization (SEO) purposes, the writer may conduct keyword research and optimize the content with relevant keywords and phrases. This helps improve the content's visibility and search engine rankings.
Meta Tags and Descriptions: For web pages and blog posts, the writer may provide meta tags, meta descriptions, and alt tags to optimize the content for search engines and improve click-through rates.
References and Citations: If the content requires research and sourcing of information, the writer may include references and citations to ensure accuracy and credibility. This is particularly important for academic or research-based content.
Custom Formatting or Styling: Depending on the client's requirements, the writer may provide content in a specific format or style. This could include using a particular font, font size, spacing, or incorporating specific design elements to match the client's brand guidelines.