What's included

• Logo Concepts and Variations

  A set of initial logo concepts and variations showcasing different design approaches, color schemes, and typography options. These concepts allow clients to explore various styles and select the direction they prefer. This deliverable typically includes a brief explanation of each concept's rationale and how it aligns with the brand's identity

• Final Logo Design and Style Guide

  The final approved logo design, presented in various formats (e.g., vector, PNG, JPEG) for different applications. Accompanying this deliverable is a style guide that outlines the logo's usage rules, including color codes, spacing guidelines, and variations (e.g., monochrome, horizontal, vertical). This ensures consistent application of the logo across all brand materials.

• Brand Identity Mockups

  Visual mockups demonstrating how the logo and brand identity elements will appear in real-world applications. This can include business cards, letterheads, social media profiles, and merchandise. These mockups help clients visualize the logo in context and ensure that it fits well with their overall branding strategy.