I have been involved in large-scale Paid Social media planning/buying on both native and SAAS social media platforms. I have also planned and executed strategic social media campaigns for leading Fashion Retailers (C&A, Nike, Puma, Gucci, Guess, Max Mara Fashion Group, Luxottica, Tommy Hilfiger, Calvin Klein, Luisaviaroma.com, FitFlop, Missguided), Health& Beauty (Boots), Travel (Easyjet, Thomas Cook, Club Med, Avis Budget Group), FMCG (Heinz-Kraft Foods, Walkers, Doritos (Pepsico)) & Tech (HP, SanDisk) globally both Agency & Client Side. I've managed multi-million budgets in EUR, USD & GBP.