Branding | Logo Design | Social Media Design (one-time project)

Crystal Yip

(0)

Starting at

1,700

About this service

Summary

My service package encompasses innovative social media content design and comprehensive branding services tailored to elevate your brand. I specialize in crafting cohesive graphics, logos, and brand guidelines that ensure a consistent and impactful visual identity. What sets me apart is my ability to merge artistic flair with strategic thinking, resulting in designs that resonate deeply with your target audience and tell your brand's unique story.

My prices are respectfully affordable as I enter the freelance market, yet my commitment to quality remains aligned with industry standards.

Process

Initial Consultation

We begin with an initial consultation to discuss your needs and requirements, allowing me to understand your vision and goals for the brand.

2. Brand Discovery

I will take time to learn more about your brand, its values, target audience, and unique selling points to ensure a tailored approach.

3. Color Palette and Font Selection

Based on our discussions, I will propose a color palette and font selection that aligns with your brand identity and appeals to your audience.

4. Logo Design (if needed)

If a logo is required, I will create initial logo concepts that reflect your brand’s personality and vision.

5. Second Consultation

We will have a second consultation to review the designs. Your feedback will be crucial to ensure alignment with your brand. If adjustments are needed, I will make the necessary changes.

6. Social Media Content Graphics

Once the branding elements are finalized, I will design engaging social media content graphics tailored for your platforms.

7. Brand Style Guide Report

I will compile a comprehensive report that includes the brand style guide, detailing the color palette, typography, logo usage, and guidelines for consistency.

8. Final Presentation Meeting

We will conclude with a final virtual presentation meeting where I will explain the designs in detail and discuss how to implement them effectively. Timeline: This entire process typically takes 2-4 weeks, ensuring thorough attention to detail and quality in every step.

What's included

Logo Design Package
A comprehensive logo design package that includes a primary logo, secondary logo, and logo mark/icon. The primary logo serves as the main visual identifier for your brand, while the secondary logo offers an alternative for different applications. The logo mark/icon provides a simplified emblem for use in smaller spaces, ensuring versatility and recognition across all branding materials.
Social Media Content Graphics
Custom-designed graphics tailored to various social media platforms, including Instagram, Facebook, and Twitter etc. Each graphic is optimized for engagement, featuring eye-catching visuals and compelling messaging that align with your brand's identity. This deliverable ensures consistency across platforms, helping to establish a cohesive online presence.
Color Identity Guide
A curated color identity guide that defines your brand's visual palette. This deliverable includes primary and secondary colors, complete with HEX, RGB, and CMYK codes to ensure accurate reproduction across all media. The guide helps maintain brand consistency and enhances recognition by providing a clear reference for all future design projects.
Typography Selection
A carefully chosen typography set that includes primary and secondary typefaces to complement your brand’s aesthetic. This deliverable outlines font styles, sizes, and usage guidelines to ensure consistency in all written content. By establishing a clear typographic hierarchy, the brand can communicate effectively while maintaining its unique voice.
Brand Style Guide
A detailed brand style guide that outlines the correct usage of all brand elements. This document includes instructions for logo placement, color applications, typography hierarchy, and visual examples of do's and don'ts. The guide serves as a vital resource for ensuring that your brand remains consistent and recognizable across all platforms and materials, providing clarity for future design projects and collaborations.

Duration

2 weeks

Skills and tools

Social Content Design

Graphic Designer

Social Media Marketer