Brand Identity by Laura Beulens

Brand Identity by Laura BeulensBrand Identity by Laura Beulens

Brand Identity

Laura Beulens

Starting at

3,200

About this service

Summary

A brand identity visually represents the core values and personality of your brand. For me, the most important thing of a good identity is creating an environment in which de brand is flexible but recognisable, timeless and not tied to trends.

What's included

Onboarding
— welcome package — questionnaire — notion client portal
Brand Strategy
A clear vision of the company: how the brand builds identification and favorability with customers and potential customers. A brand strategy encompasses several different brand elements like voice, storytelling, brand identity, brand values, and overall vibe.
Visual Identity System
A collection of visual elements that serve to represent and differentiate a brand. The main components of visual identity are logo, color, typography, and images.
Brand Guide
An instruction manual on how a brand should be communicated. It contains the standards required to represent your brand correctly both internally and externally.

Skills and tools

Brand Design

Graphic Designer

Brand Strategist

Adobe After Effects

Adobe Illustrator

Adobe InDesign

Figma

Notion

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