Digital Marketing Strategy

Imran Shah

Starting at

$

750

About this service

Summary

The scope of my work would involve the following
Situational Analysis
SWOT/TOWS analysis
PESTLE analysis
Mendelow’s Matrix
Mickensy’s 7s
Mission Statement & Vision
SMART Objectives
Segmentation specifications
Marketing Mix
Marketing materials and channels
Customer journey analysis and optimisation
Comprehensive Metrics and KPIs
Legal, compliance, ethical and environmental considerations
What I will need is
Weekly 121 time with the client
Previous strategic reports (if any)
A list of current digital channels and assets currently in use
Company products, geographical markets currently in operation and company size

What's included

  • Full comprehensive digital strategies...

    From understanding the external changes and trends and understanding necessary adaptions to developing SMART objectives, implementation plans and KPIs, I will deliver a fully comprehensive digital strategy that you can present to your stakeholders or hit the ground running with.

  • ...given to you in optimal formats...

    I will package and format any documents, reports and/or presentations you require bespoke to your needs and specifications.

  • ...through regular and effective communication

    Delivering the best value is more than just doing the work. It will be produced through working with you closely to ensure you get what you need on time and on objective.

Duration

2-4 weeks

Skills and tools

Marketing Strategist

Researcher

Microsoft Excel

Microsoft Excel

Microsoft Office 365

Microsoft Office 365

Slack

Slack

Zapier

Zapier

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