What's included

• Customized Social Media Strategy Report

  A comprehensive document outlining tailored strategies for your social media presence. Includes audience analysis, content themes, posting schedules, and platform-specific recommendations. Format: PDF Quantity: 1 Revisions: 2 rounds of revisions

• Monthly Content Calendar

  A detailed calendar with content ideas, captions, and visual ideas for each day across your social platforms, aligning with the agreed-upon strategy. Format: Google Sheets Quantity: 12 (for a year) or available for a monthly basis Revisions: As needed within the agreed scope

• Performance Analytics and Reporting

  Monthly analytics reports providing insights into key metrics, engagement rates, and audience growth. Helps in assessing the effectiveness of the strategy and making data-driven decisions. Format: PDF or Sheet Quantity: 12 (for a year)or available for a monthly basis Revisions: Not specified, but adjustments based on client feedback can be accommodated within reason.

• Ad Campaign Management

  Creation and optimization of targeted ad campaigns across social media platforms, including ad copy, audience targeting, and performance monitoring. Format: Ad analytics in reports - suggestions also given on what to improve Quantity: Based on the agreed-upon campaign schedule Revisions: Regular monitoring and optimization during the campaign period

• Community Engagement and Moderation

  Managing community interactions, responding to comments/messages, fostering engagement, and addressing customer queries or concerns promptly. Format: Engagements tracked and summarized in a weekly/monthly report Quantity: Ongoing as per community activity Revisions: Responses aligned with brand guidelines; adjustments based on feedback

• Influencer Collaboration Management

  Identifying, negotiating with, and managing influencer partnerships. Includes outreach, agreement negotiation, content approval, and performance assessment. Format: Communication logs, influencer content drafts, performance analytics Quantity: Depends on the number of influencer collaborations Revisions: Collaborative process; revisions as per influencer and client feedback