Brand Identity Design for Startups & Personal BrandsZoi Zelo
I offer strategic brand identity design for startups and personal brands, combining visual direction, logo systems, and core applications into a cohesive and scalable identity. With experience across diverse sectors—from cosmetics and lifestyle to innovation and technology—I bring a cross-industry perspective that helps brands stand out while staying relevant. My process is collaborative and intentional, focused on creating identities that are both visually compelling and built for long-term growth.
What's included
Brand Strategy & Visual Direction
A clear visual direction defining the brand’s tone, values, and positioning, including moodboard and creative direction to guide the identity design.
Logo System
Primary logo, secondary logo, and icon mark designed for flexible use across digital and print applications
Color Palette & Typography
A cohesive color palette and typography system, including primary and secondary fonts, designed for clarity, consistency, and scalability.
Core Brand Applications
Key brand assets such as social media templates, business cards, or basic marketing materials, tailored to the client’s needs.
Brand Guidelines
A structured brand guidelines document outlining logo usage, color codes, typography rules, and visual principles for consistent application.
Final Files & Handoff
Delivery of final brand assets in organized folders, including print-ready and web-ready formats, with up to two revision rounds included.
Additional applications or revisions available upon request.
Includes support for additional applications or revisions not covered in the original deliverables. Requests can be made as needed and will be reviewed based on scope and requirements.
FAQs
This service is ideal for startups, founders, and personal brands looking to build a clear, professional brand identity from the ground up or refine an existing one. It’s designed for brands that value strategy, consistency, and long-term scalability.
Up to three revision rounds are included to refine and finalize the brand identity. Additional revisions or applications can be requested if needed and are handled based on scope.
You’ll receive a complete brand identity system, including logos, color palette, typography, core brand applications, and a brand guidelines document, along with organized final files ready for digital and print use.
Brand Identity Design for Startups & Personal BrandsZoi Zelo
Starting at$1,300
Duration3 weeks
I offer strategic brand identity design for startups and personal brands, combining visual direction, logo systems, and core applications into a cohesive and scalable identity. With experience across diverse sectors—from cosmetics and lifestyle to innovation and technology—I bring a cross-industry perspective that helps brands stand out while staying relevant. My process is collaborative and intentional, focused on creating identities that are both visually compelling and built for long-term growth.
What's included
Brand Strategy & Visual Direction
A clear visual direction defining the brand’s tone, values, and positioning, including moodboard and creative direction to guide the identity design.
Logo System
Primary logo, secondary logo, and icon mark designed for flexible use across digital and print applications
Color Palette & Typography
A cohesive color palette and typography system, including primary and secondary fonts, designed for clarity, consistency, and scalability.
Core Brand Applications
Key brand assets such as social media templates, business cards, or basic marketing materials, tailored to the client’s needs.
Brand Guidelines
A structured brand guidelines document outlining logo usage, color codes, typography rules, and visual principles for consistent application.
Final Files & Handoff
Delivery of final brand assets in organized folders, including print-ready and web-ready formats, with up to two revision rounds included.
Additional applications or revisions available upon request.
Includes support for additional applications or revisions not covered in the original deliverables. Requests can be made as needed and will be reviewed based on scope and requirements.
FAQs
This service is ideal for startups, founders, and personal brands looking to build a clear, professional brand identity from the ground up or refine an existing one. It’s designed for brands that value strategy, consistency, and long-term scalability.
Up to three revision rounds are included to refine and finalize the brand identity. Additional revisions or applications can be requested if needed and are handled based on scope.
You’ll receive a complete brand identity system, including logos, color palette, typography, core brand applications, and a brand guidelines document, along with organized final files ready for digital and print use.
$1,300