Visual Storytelling

Sai Surve

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About this service

Summary

Crafting bespoke logos that capture the essence of your brand with creativity, precision, and a touch of innovation.

Process

Initial Consultation

Understanding Client Needs: Meet with the client to discuss their vision, brand values, target audience, and any specific requirements.

Gathering Information: Collect information on the client's industry, competitors, and market positioning.

2. Research and Discovery

Market Research: Analyze industry trends and competitor logos to identify opportunities for differentiation.

Brand Analysis: Study the client's brand to understand its personality, mission, and values.

3. Concept Development

Brainstorming: Generate a variety of ideas and concepts based on the gathered information.

Sketching: Create initial rough sketches to explore different design directions.

4. Design Execution

Digital Rendering: Develop the best concepts into digital formats using design software.

Color and Typography: Select appropriate color palettes and typography that align with the brand identity.

5. Review and Refinement

Client Feedback: Present initial designs to the client and gather feedback.

Revisions: Make necessary adjustments and refine the designs based on client input.

6. Finalization

Final Design: Choose the best logo design and make final tweaks to ensure perfection.

Brand Guidelines: Create a brand guidelines document that includes logo usage rules, color codes, and typography details.

7. Delivery

File Formats: Provide the client with the logo in various file formats suitable for print, web, and other applications.

Support: Offer support for any further modifications or additional branding materials.

8. Follow-Up

Client Check-In: Follow up with the client to ensure the logo meets their expectations and to discuss any potential future work.

What's included

"Comprehensive Logo Design Deliverables for Brand Consistency"
Primary Logo: Full-color version Logo Variations: Black and white version Grayscale version Single-color version Horizontal and vertical versions File Formats: Vector files: AI, EPS, PDF (for scalability) Raster files: PNG, JPEG (for web use) SVG (for web use and scalability) Logo Usage Guide: Brand guidelines document (outlining logo usage, colors, typography, spacing, etc.) Favicon: Simplified version of the logo for use as a website icon Social Media Assets: Profile pictures and cover images formatted for various social media platforms High-Resolution Files: Print-ready files (300 DPI or higher) for use in various print materials Color Palette: Detailed color codes (Pantone, CMYK, RGB, HEX) Typography: Recommended fonts and typefaces used in the logo and branding Mockups: Logo applied to different contexts (business cards, letterheads, merchandise, etc.) File Naming Conventions: Organized and clearly named files for easy identification and use By providing these deliverables, you ensure that your client has all the necessary assets and guidelines to effectively use their new logo across various mediums and platforms.

Duration

1 week

Skills and tools

Architect & Interior Designer

Brand Designer

Logo Designer