You will get a Conversion Rate Optimization (CRO) recommendations for your website (with UX/Usability taken into consideration) pointing out which parts can be improved and how to improve them - with simple Figma sketches to show concepts/needed direction.

📌 𝗪𝗵𝗮𝘁 𝗱𝗼 𝗜 𝗳𝗼𝗰𝘂𝘀 𝗼𝗻? • Strategic Plan

In what order should we explain your offering, what is important to show, what we need to delete.

• Short-Form Copy

It's part of the design, every word matters.

• Images

They need to be connected in an obvious way to your business niche, brand, and offer.

• Icons

Either they are painfully obvious or we're crowding the visual space.

• Colors, Fonts, Shapes & Consistency We can't overwhelm customers with too much diversity.

• Implementation

Notes for developers to avoid wrong assumptions (where specifically needed).

I have 200h experience of developing my own portfolio in a web design tool (Divi, low/no-code) - on WordPress.

🛠 Tools:

Figma (explaining concepts with low-fidelity sketches)

Hotjar / Microsoft Clarity / Google Analytics

🧰 Additional accessories:

Google's Color Palette Tool

Google's Type Scale Generator

Contrast Checker

Icon and Image databases

Google's Material Design Guidelines

💲 The hourly rate is different from UX Design work because designing takes far more time where I need to iterate a lot and try how things fit - in my opinion that lowers the hourly for Figma/Design work. On audits, though, I only come up with recommendations for improvement with simple sketches to show concepts, and I'm using my years of experience to explain the needed direction - far more value distilled in a shorter time, which raises the rate.

📈 Ready to improve Your Revenue/User Retention/Lead Generation?

💬 Contact me.