Lead Generation Campaign Strategy and Management

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About this service

Summary

I specialize in lead generation campaign management services that help businesses generate high-quality leads and drive conversions. Using a data-driven approach combined with my extensive experience in marketing technology stack implementation, I can design and execute targeted campaigns across various channels to attract potential customers. From crafting compelling messaging to optimizing conversion funnels and analyzing campaign performance using sophisticated analytics tools, I ensure that businesses can effectively capture leads and optimize their sales pipelines.

What's included

  • Revenue-Driven Strategy

    Marketing Strategy that ties in with specific business revenue goals and includes SWOT analytics of existing campaigns and tech stack and forecast of results in both leads and revenue earned.

  • Full Funnel Content Messaging

    I include content for the ads, campaign funnel (including landing page, thank you page, and upsell and downsells), follow-up messing (including sms, email, and AI bot automation), and lead scoring to help the transition between marketing and sales. If needed, I can also help with sales scripts.

  • Campaign Analysis and Optimization

    Ongoing analysis of the strengths and weaknesses of the campaign to help determine clear action steps to help improve performance.

  • A/B Testing

    I can help create multiple versions of ads, funnels, and emails to help with A/B testing


Skills and tools

Digital Marketer
Marketing Strategist
Lead Generator
CRM
Facebook Ads
Google Analytics
LinkedIn

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