Designed for growing businesses that need to evolve their visual identity into a more comprehensive, consistent, and scalable brand system.

This package goes beyond the essential identity elements by establishing a cohesive visual language across multiple channels and applications. The project defines a clear creative direction and develops practical guidelines to ensure greater consistency across every brand touchpoint, from institutional communication to digital platforms.

The deliverables include a more comprehensive visual system, application guidelines, and strategic social media assets, helping the brand maintain a professional, recognizable, and cohesive presence across different platforms.

The process includes two logo concepts, providing distinct creative directions before defining the final visual approach.

All elements from the Starter Brand package

2 logo concepts

Brand visual system

Brand Guidelines

Social media kit

Branding graphic assets

Refinements within the defined project scope