Package Design
Starting at
$
3,000
About this service
Summary
I specialize in package design, helping clients create eye-catching and visually appealing packaging for their products.
From conceptualizing the design to implementing it with my unique graphic style, I ensure that the packaging captures the essence of the brand and attracts customers.
Step-by-step process
Discovery
We'll have a session where we'll talk about about your company, target audience, your vision, mission, goals, and expectations. We'll together establish where you want to position yourself in the mind of your audience and we'll define the initial scope and budget.
Moodboards
To capture what vision you have in your mind of your brand in terms of visuals I'll design 2-3 mood-boards, which is a essentially an image collection of great examples of package design.
Designing & thumbnailing
I'll brainstorm ideas for the package design, and thumbnail 2-3 in the first draft which I'll present to you with relevant executed examples. Package design concepts this phase include logo, color palette, typography and graphics. This usually takes 2 weeks.
Revision or Refinement
If the project needs, normally there are 2 revisions/refinement rounds. If you need more, there will be extra charges.
A few things: Let the design be for a couple of days, have discussion internally, collect feedback from the stakeholders, then consolidate the feedback or suggestions my way, to make the best out of those rounds.
Hand-off
After making the necessary refinements/improvements, I'll deliver the files as outlined in the scope. For a standard package design project this includes package layouts.
FAQs
How long does it take usually?
It really depends upon the project — it's cope and complexity, but to give you an idea, I normally ask for 3-5 weeks. Another factor that can impact is how fast I recieve the feedback from all the stakeholders if there are multiple.
What if I don't like the first iteration?
It's very unlikely that it happens that the client just disregard the whole route, it's more of certain elements that the client is not particularly happy with but if it comes to that, there are multiple revision available to make sure we have the best result possible. Most of the time it takes 2-3 revisions to get to that desired outcome.
What does the pricing terms look like?
I take 50% upfront (non-negotaible, unsless we are working with crazy budgets) as a commitment to the proejct and to ensure that I have all the necessary resources for the project's success. 50% on the approval of designs.
Do I/we get post work support?
Yes, you get a 2 months support. You can write me back if you have any question regarding our work together or if you having difficulty in implementing some of the elements.
What's included
Brand Tool-kit
This will include package layouts prepared for printing in all possible or preferred formats (e.g. pdf, ai, jpg, etc) packaged inside a zip file.
Example projects
Recommendations
(5.0)
Elena Zakharova • Purpur
Client • Dec 11, 2023
Recommended
We've been working with Polina for more than 6 years. Polina is a talented designer and art director with a great eye for trends and personal style. Polina leads Purpur product development, under her direction we've released many successful projects. I am lucky to work with Polina and can highly recommend her as a lead designer or art director.
Duration
1 week
