Art direction for your brand, event, exhibit, campaign or idea.

Contact for pricing

About this service

Summary

My portfolio includes everything from digital marketing assets and entertainment campaigns to immersive activations for brands like DC Comics at Comic-Con San Diego, to major museum exhibit graphics, showcasing an ability to adapt and excel in both digital and physical spaces.

Process

Logo
Stage 1: Concept & Ideation
Conduct a brand discovery session to define identity and values.
Research industry trends and client’s competitors.
Develop initial logo concepts and sketches.
Stage 2: Design Development
Create vector-based drafts of logo concepts.
Experiment with typography, colors, and shapes.
Present multiple options to the client and gather feedback.
Stage 3: Refinement & Variations
Refine the selected concept to perfection.
Develop variations for different use cases (e.g., monochrome, responsive sizes).
Prepare a style guide for logo usage.
Stage 4: Delivery & Approval
Provide final logo files in multiple formats (e.g., PNG, SVG, EPS).
Deliver a logo usage guide.
Confirm client approval and ensure all requirements are met.
Presentation and Pitch Decks
Stage 1: Concept & Ideation
Understand the presentation’s purpose, audience, and key messages.
Gather content and structure it into a logical flow.
Create a storyboard or outline for feedback.
Stage 2: Design Development
Design slide templates with consistent branding.
Add visual elements such as infographics, charts, and illustrations.
Review the draft deck with the client and make adjustments.
Stage 3: Refinement & Testing
Polish transitions, animations, and layout for professionalism.
Test the presentation on different devices and resolutions.
Ensure accessibility and readability.
Stage 4: Delivery & Approval
Deliver the final presentation in the desired format (e.g., PowerPoint, PDF).
Provide guidance for presenting, if required.
Obtain final client approval.
Presentation and Pitch Decks
Stage 1: Concept & Ideation
Understand the presentation’s purpose, audience, and key messages.
Gather content and structure it into a logical flow.
Create a storyboard or outline for feedback.
Stage 2: Design Development
Design slide templates with consistent branding.
Add visual elements such as infographics, charts, and illustrations.
Review the draft deck with the client and make adjustments.
Stage 3: Refinement & Testing
Polish transitions, animations, and layout for professionalism.
Test the presentation on different devices and resolutions.
Ensure accessibility and readability.
Stage 4: Delivery & Approval
Deliver the final presentation in the desired format (e.g., PowerPoint, PDF).
Provide guidance for presenting, if required.
Obtain final client approval.
Front-End Web Design
Stage 1: Concept & Ideation
Collaborate to understand project scope, target audience, and goals.
Research industry trends and create a sitemap and wireframes.
Present initial ideas and gather feedback.
Stage 2: Design Development
Design high-fidelity mockups with a focus on UI/UX.
Integrate brand elements, visuals, and typography.
Review and refine based on client input.
Stage 3: Prototyping & Testing
Develop a clickable prototype for functionality testing.
Test designs for responsiveness and user experience.
Address any usability concerns.
Stage 4: Delivery & Approval
Deliver final design files or collaborate with developers for implementation.
Provide style guides or component libraries, if necessary.
Confirm client approval and ensure design meets expectations.
Illustrations
Stage 1: Concept & Ideation
Understand the illustration’s purpose and target audience.
Research styles and reference imagery.
Create rough sketches for client feedback.
Stage 2: Design Development
Develop detailed drafts based on approved sketches.
Experiment with colors, textures, and techniques.
Present drafts to the client for feedback.
Stage 3: Refinement
Finalize the selected illustration with precision.
Ensure compatibility for its intended use.
Test scalability and adaptability if necessary.
Stage 4: Delivery & Approval
Deliver the final illustration in multiple formats (e.g., PNG, SVG).
Include a usage guide, if applicable.
Confirm client approval and satisfaction.

What's included

  • All things design

    Design deliverables come in many forms. Whether it's production files for the printer/fabricator, pitch decks, digital assets or hey, sometimes actually glueing and nailing things myself, clients should expect precision, care and professional knowledge in the end product(s).

  • Logo and Key Brand Elements

    As a designer and illustrator, I create logos that become the cornerstone of a brand’s identity. My approach combines customizing typographical marks and exploring representative iconography to craft a distinctive and memorable symbol that truly reflects the brand's essence. In addition to logo design, I develop cohesive brand elements, sometimes leveraging my illustration skills to create unique visuals that set the brand apart. From custom patterns and icons to color palettes and typography, I ensure every piece aligns with the brand’s vision, delivering a unified and impactful identity across all platforms and materials.

  • Presentation and Pitch Decks

    Presentation and pitch decks are visually designed slide decks should be well-designed and unique. Standing out in this category is important for a business and/or a campaign. Google Slides allows us to share and collaborate effectively, while my super-design magic can boost graphics and overall impact.

  • Social Media Creative Assets

    Social media assets are visually cohesive materials created to represent a brand or campaign across platforms. They include profile and cover images, branded post and stories templates, video elements, and graphics for ads or promotions. These assets are crucial for establishing a strong social media presence, as they ensure brand consistency, attract and engage audiences, and convey professionalism and trustworthiness, ultimately helping to build recognition and loyalty.

  • Newsletters and Email Marketing

    Newsletters and email marketing messages are customized digital communications that deliver updates, promotions, or valuable content directly to a subscriber's inbox, serving as a powerful tool for brands to build relationships and maintain engagement with their audience. They are essential for showcasing a brand's identity through cohesive visual identifiers, ensuring the content is both visually appealing and easy to navigate. I design them to be unique, artful, and engaging by incorporating creative elements that stand out, elevate the user experience, and make each newsletter feel fresh and tailored.

  • Front-End Web Design

    A thoughtfully crafted web presence is absolutely essential for any brand or company—it’s your digital storefront and the first point of contact. It’s where you build trust, showcase your unique identity, and leave a lasting impression. A compelling, professional website doesn’t just look good; it communicates reliability and competence, making visitors more likely to engage. In a crowded market, standing out is key! With eye-catching, creative design elements, your brand can grab attention and rise above the competition. I specialize in updating websites, designing custom web modules, and can collaborate with your team, developers, or platforms like Squarespace and Wix to bring your vision to life. A beautiful, user-friendly website doesn’t just attract visitors—it keeps them engaged, driving conversions and helping your business thrive.

  • Illustrations

    Using a mix of digital and tactile tools, I craft artwork that is uniquely tailored to the essence of your project. This fusion of techniques allows me to bring texture, depth, and a handcrafted quality to my designs, ensuring they stand out while evoking a sense of creativity and authenticity. Whether you're aiming for playful imagery, cultural motifs, or something entirely one-of-a-kind, my illustrations bring a fresh, engaging perspective to your vision.


Skills and tools

Graphic Designer

Logo Designer

Packaging Designer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Figma

Squarespace

Industries

Events