Paid/Growth Media Specialist by Lucy MainaPaid/Growth Media Specialist by Lucy Maina
Paid/Growth Media SpecialistLucy Maina
Cover image for Paid/Growth Media Specialist
Paid Media Strategy and Campaign Management
I help eCommerce and lead generation brands grow through high performance paid advertising across Meta and TikTok. My approach is focused on building structured campaigns, testing strategically, and using data to drive consistent and scalable results.
I manage the full campaign process from setup to optimization, ensuring accurate tracking, strong audience targeting, and continuous performance improvement. This includes developing full funnel strategies that guide users from first interaction to conversion, while improving efficiency at every stage.
My work is centered around increasing return on ad spend, reducing acquisition costs, and identifying growth opportunities through testing and analysis. I focus on turning creative ideas into measurable outcomes and scaling what works through data driven decision making.
Whether you are launching campaigns or looking to improve existing performance, I provide a structured and results oriented approach to paid media that supports long term growth.
Contact for pricing
Duration1 week
Tags
TikTok Ads
Meta Ads Expert
A/B testing
Analyrics and Reporting
creative testing
Retargeting
Service provided by
Lucy Maina Nairobi, Kenya
Paid/Growth Media SpecialistLucy Maina
Contact for pricing
Duration1 week
Tags
TikTok Ads
Meta Ads Expert
A/B testing
Analyrics and Reporting
creative testing
Retargeting
Cover image for Paid/Growth Media Specialist
Paid Media Strategy and Campaign Management
I help eCommerce and lead generation brands grow through high performance paid advertising across Meta and TikTok. My approach is focused on building structured campaigns, testing strategically, and using data to drive consistent and scalable results.
I manage the full campaign process from setup to optimization, ensuring accurate tracking, strong audience targeting, and continuous performance improvement. This includes developing full funnel strategies that guide users from first interaction to conversion, while improving efficiency at every stage.
My work is centered around increasing return on ad spend, reducing acquisition costs, and identifying growth opportunities through testing and analysis. I focus on turning creative ideas into measurable outcomes and scaling what works through data driven decision making.
Whether you are launching campaigns or looking to improve existing performance, I provide a structured and results oriented approach to paid media that supports long term growth.
Contact for pricing