Essentials (Brand Identity Design Package) by Roberta RechenaEssentials (Brand Identity Design Package) by Roberta Rechena

Essentials (Brand Identity Design Package)

Roberta Rechena

Starting at

2,700

About this service

Summary

This starter package is great for startups and small businesses ready to lay a strong foundation for their brand identity.

My goal is to help you create a brand that is authentic, memorable, and effective, It can include a logo suite, color palette, typography paring, icons, illustrations and more. In addition to these key elements, there are a number of other visual elements that can be included in a brand identity, such as patterns, textures, and photography. The goal is to create a cohesive and visually appealing brand identity that is unique, memorable, and relevant to the target audience.

What's included

Brand Discovery Questionnaire
A comprehensive assessment to understand your vision, goals, and requirements.
Creative Direction + Mood board
A visual direction that aligns with your brand's essence, including a mood board that captures the feel and colors of your brand.
Logo Collection
A suite of logos (main logo, alternate logo, submark) tailored to your brand's identity.
Color Palette + Font Pairing
A curated selection of colors and fonts that reflect your brand’s personality.
Icons, patterns or textures
Custom patterns or icons that add a unique touch to your brand's visual language.
Print & Digital Files Master Folder
Organized, easy-to-access files for all your branding elements.
Brand Style Guide
A detailed guide ensuring brand consistency across all mediums.
Social Media assets
4 customizable social media templates, Instagram, and LinkedIn cover images, enhancing your brand's online presence.

Duration

4 weeks

Skills and tools

Brand Design

Graphic Designer

Logo Designer

Adobe Illustrator

Adobe XD

Canva

Figma

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