What's included

• Logo Design

  -A visual representation of a company or organization. -Serves as a unique identifier and symbolizes its values, identity, and offerings. - A carefully designed graphic or typographic element that captures the essence of the brand and helps establish a strong visual connection with its target audience.

• Brand Identity

  -The collection of visual and verbal elements that represent a company or organization's unique personality, values, and purpose. -It encompasses various components such as the logo, color palette, typography, imagery, and tone of voice to create a cohesive and consistent look and feel across all brand touchpoints

• Stationary

  -A set of customized and branded materials used for various communication purposes within a company or organization. -It typically includes items such as letterheads, business cards, envelopes, notepads, and other office supplies that feature the company's logo, colors, typography, and other visual elements.

• Brand Advertising

  -The strategic communication and promotion of a company or organization's brand to its target audience. - It involves creating compelling messages, visuals, and experiences. -And in our field of work this includes items such as: Flyers, Brochures, Posters, Banners, Motion Graphic Ads

• Brand Guidelines

  -Logo Usage: Guidelines for the proper usage of the brand's logo, including size, placement, color variations, and minimum spacing requirements. -Color Palette: A defined set of brand colors that should be used in all visual materials, as well as guidelines on how to use them together in a cohesive way. -Typography: Guidelines for the fonts and typefaces that should be used in all brand communications. This includes rules for headline fonts, body copy fonts, and any additional type styles that may be used. -Imagery: Guidelines for the types of images that should be used in brand communications, including photography styles, illustrations, and other visual elements -Tone of Voice: Guidelines for the brand's tone of voice and messaging style -Design Elements: Guidelines for additional design elements that may be used in brand communications, such as patterns, textures, icons, and other graphical elements. -Applications: Guidelines for how the brand should be applied across various marketing materials and communication channels, including print materials, digital platforms, social media, packaging.

• Presentation & Files

  -Full brand identity presentation -Full brand identity catalog -Full brand identity Adobe files & images