Branding Design & Guidelines
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About this service
Summary
What's included
Comprehensive Branding Package
At the end of the project, you’ll receive a complete branding solution tailored to your unique business needs. This includes a 2-hour collaboration session to align on your vision, followed by a detailed strategy document covering your brand’s purpose, positioning, messaging, and client profiles. Two unique brand concepts with one round of revisions will bring your ideas to life, supported by a curated mood board to guide the visual direction. The logo package includes primary, secondary, and brand mark designs, delivered in multiple file formats (JPG, PNG, SVG, PDF, AI) and color variations for digital and print use (RGB, CMYK, Pantone). A custom color palette, typography hierarchy, and two in-use mockups are provided to showcase your branding in real-world applications. A comprehensive style guide ensures consistency across all platforms, and a professionally designed email footer completes the package. All files are carefully organized and labeled for easy access, giving you everything needed to launch a strong, cohesive brand identity.
Skills and tools
Brand Designer
Brand Strategist
Logo Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Microsoft Excel