Complete Brand Refresh

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About this service

Summary

Product-Based Branding
We craft a distinct and compelling brand identity for your product, ensuring it stands out in the market while deeply connecting with your target audience.
Our Process
🔍 Discovery & Research
Market Insights: Analyzing industry trends, consumer behavior, and competitor landscape.
Client Deep Dive: Understanding your vision, product goals, audience, and USPs.
🎯 Strategy Development
Brand Positioning: Defining mission, values, messaging, and market differentiation.
Visual Identity Planning: Crafting the foundation—logo concepts, color palette, typography, and design style.
🎨 Design & Execution
Logo & Visual Identity: Creating a cohesive brand presence with refined design elements.
Packaging & Collateral: Designing packaging, product collateral, and branded merchandise.
🔄 Feedback & Refinement
Collaborative Approach: Incorporating client feedback for precision-driven iterations.
Fine-Tuning: Refining designs until they align seamlessly with the brand vision.
🚀 Finalization & Rollout
Digital & Print Assets: Delivering high-quality assets for social media, advertising, and promotional use.
Implementation: Ensuring all branding elements are ready for market launch.
📢 Launch Strategy (if applicable)
Campaign Development: Crafting launch strategies, event concepts, and promotional content.
Marketing Collateral: Designing banners, flyers, and digital ads for the big reveal.
đź“– Brand Guidelines
Comprehensive Documentation: A brand playbook covering all visual and messaging elements.

What's included

  • Brand Strategy & Identity

    Brand Discovery Report: A deep dive into market trends, audience personas, competitor insights, and strategic positioning. Brand Guidelines: A go-to document covering brand mission, values, voice, tone, visual identity (logo, colors, typography), and messaging.

  • Logo & Visual Identity

    Primary Logo: The hero emblem that defines the brand. Alternate Versions: Adaptations for different uses—monochrome, stacked, horizontal, and more. Color Palette: A curated selection of brand-defining hues for consistency across all touchpoints. Typography Guide: A breakdown of fonts and their best use—headlines, body text, and everything in between. Graphic Elements: Custom illustrations, patterns, and motifs that amplify brand recall.

  • Packaging Design

    Primary Packaging: Designs that fuse aesthetics with brand identity to create standout product packaging. Secondary Packaging & Labels: Additional packaging elements or labels that align with the brand experience.

  • Product Collateral

    Product Catalogs & Brochures: Sleek, well-structured materials showcasing the product lineup. Branded Merchandise: Concept designs for apparel, accessories, and promotional goodies that embody the brand.


Skills and tools

WordPress Developer

Brand Design

Logo Designer

Adobe After Effects

Adobe After Effects

Adobe Illustrator

Adobe Illustrator

Figma

Figma

Procreate

Procreate

WordPress

WordPress

Industries

Food & Beverage
Real Estate