Summary

FAQs

• What’s the difference between the Lite, Pro, and Scale branding plans?

  Lite — Professional and ready to launch. Designed for startups that need a polished visual identity that fits their industry and resonates with their audience. You’ll get a clean logo, colour palette, and typography, plus a concise brand guide optimised for web use, everything you need to launch confidently. Pro — Distinctive and investor-ready. Built for companies ready to differentiate themselves from competitors. Through workshops and creative exploration, we’ll translate your vision into moodboards and concepts, developing a cohesive visual identity that includes logo, typography, colour palette, graphics, and imagery, crafted to set you apart in the market. Scale — Strategic and built to lead. A complete brand strategy and identity system for companies expanding across markets and touchpoints. We’ll help you clarify your positioning, audience, and messaging, supported by an in-depth 30–40 page brand manual and a full suite of visual and communication assets for web, product, print, and investor materials.

• I already have a logo. Can we still work together?

  Absolutely. If you’ve got an existing logo, we can build the rest of the brand identity around it—colours, type, supporting visuals—and tighten your strategy to make sure everything feels aligned.

• What do I need to prepare before we start?

  Not much! Just be ready to share your goals, audience, any existing brand materials (if you have them), and examples of brands you like. We’ll guide you through the rest in the discovery phase.

• Will I be able to use this branding on social media, decks, etc.?

  Yes—especially with the Pro and Scale plan. You’ll get all the assets and templates needed to keep things looking sharp on platforms like Instagram, LinkedIn, and in your investor decks or presentations.

• What file types will I receive?

  You’ll receive editable source files (typically in Figma or Adobe Creative Suite), along with ready-to-use exports (SVG, PNG, PDF where relevant). Everything’s packaged up for easy use—whether you're building a website, designing a deck, or handing it off to a dev.

• Can you also design my website or landing page?

  Yes! We offer end-to-end brand and web design packages through Unscripted, including Framer development. If you'd like your branding seamlessly carried through to a custom site, we've got you covered.