Through a thorough analysis and study of your digital product, I will identify the pain points as well as the successful aspects that could enhance your offering. You will receive a presentation that includes heuristic evaluations, a summary of identified issues and errors, potential solutions, and hypotheses for improvement.

1. Introduction

Introduction to the audit and its main objectives.

Brief overview of the digital product being analyzed.

Definition of the audit's goals (improving user experience, increasing interface efficiency, etc.).

2. Heuristic Evaluation

Explanation of the heuristic evaluation process and the guidelines used (e.g., Nielsen’s heuristics).

Identification and analysis of pain points: usability problems, complex navigation, inconsistent flows.

Discussion of strengths: well-designed features, smooth interactions, visual consistency.

3. User Flow & Task Analysis

Analysis of the user flow: how a typical user navigates through the product.

Evaluation of the effectiveness and efficiency of user paths.

Identification of obstacles or areas that cause confusion.

4. Visual Design and Consistency Review

Assessment of visual consistency: colors, typography, iconography, spacing.

Identification of discrepancies or inconsistencies that could confuse the user.

Discussion of the alignment between the visual design and brand identity.

5. Accessibility Check

Verification of compliance with accessibility standards (e.g., WCAG).

Identification of accessibility issues (e.g., color contrast, proper use of alt text).

Suggestions for improving the product's accessibility.

6. Interaction Design and Responsiveness

Analysis of interaction design and interface responsiveness: buttons, animations, user feedback.

Verification of cross-device and cross-browser compatibility.

Identification of issues with response times or interactions.

7. Summary of Findings

Recap of the main issues and strengths identified during the audit.

Categorization of issues by severity (high, medium, low impact).

8. Recommendations and Hypotheses

Proposals for solutions to address the identified problems.

Hypotheses on how to improve the user experience and design effectiveness.

Suggestions for further testing and iterative improvements.

9. Conclusion

Summary of the audit with a focus on priorities for immediate improvements.

Recommended next steps (further testing, prototyping, user feedback).