The brief includes:
· Investment thesis — why this opportunity is compelling right now
· Market size — TAM / SAM / SOM with methodology and sources
· Competitive moat analysis — data advantages, network effects, switching costs
· Recent funding activity — last 12 months of rounds in this space
· Founder-market fit signals — what background signals a strong founder here
· Exit potential — strategic acquirers, IPO comparables, revenue multiples
· Key risks — top 3 investment risks with VC-relevant framing
· Investment verdict — bull case, bear case, base case