Customer retention & experienceYoganand Subramaniyam
People found you. They tried you. Something made them leave...and right now, you don't know what it was.
Most drop-off isn't a product problem.
It's a gap between what you promised and what they experienced in those first few moments. A moment of confusion...A step that took too long...A question that went unanswered...
Small things that compound into a quiet exit.
We find those gaps. Then we close them.
FAQs
Founders and product teams who have users but can't figure out why they aren't staying. You've built something real. You just need to close the gap between what you built and what people experience.
Sign-up intent and staying intent are different things.
Users sign up on hope but they stay because the experience delivered on it quickly enough.
Drop-off usually happens in the gap between those two moments.
Analytics tells you where the drop-off happens. It doesn't tell you why.
We combine behavioural data with experience mapping to find the real reason, which is almost always something your dashboard isn't showing you.
No. We can work with what you have or help you instrument the right things from scratch.
The starting point is always the user journey, not the data.
It means shortening the distance between a user's first session and the moment they think — "okay, this is worth it."
The faster they reach that moment, the more likely they are to stay, return, and eventually pay.
Rarely. Most retention problems are experience problems — onboarding flows, empty states, unclear next steps, friction in the wrong places. The fixes are usually smaller and faster than you'd expect.
You'll have clarity on where and why users are leaving within the first two weeks. Changes start shipping in week three. Retention impact is typically measurable within sixty days.
Contact for pricing
Duration2 weeks
Tags
Product Designer
User Researcher
UX Designer
Service provided by
Yoganand Subramaniyam Bengaluru, India
Customer retention & experienceYoganand Subramaniyam
People found you. They tried you. Something made them leave...and right now, you don't know what it was.
Most drop-off isn't a product problem.
It's a gap between what you promised and what they experienced in those first few moments. A moment of confusion...A step that took too long...A question that went unanswered...
Small things that compound into a quiet exit.
We find those gaps. Then we close them.
FAQs
Founders and product teams who have users but can't figure out why they aren't staying. You've built something real. You just need to close the gap between what you built and what people experience.
Sign-up intent and staying intent are different things.
Users sign up on hope but they stay because the experience delivered on it quickly enough.
Drop-off usually happens in the gap between those two moments.
Analytics tells you where the drop-off happens. It doesn't tell you why.
We combine behavioural data with experience mapping to find the real reason, which is almost always something your dashboard isn't showing you.
No. We can work with what you have or help you instrument the right things from scratch.
The starting point is always the user journey, not the data.
It means shortening the distance between a user's first session and the moment they think — "okay, this is worth it."
The faster they reach that moment, the more likely they are to stay, return, and eventually pay.
Rarely. Most retention problems are experience problems — onboarding flows, empty states, unclear next steps, friction in the wrong places. The fixes are usually smaller and faster than you'd expect.
You'll have clarity on where and why users are leaving within the first two weeks. Changes start shipping in week three. Retention impact is typically measurable within sixty days.
Contact for pricing