Content Creation: Generate high-quality visual and written content that aligns with the brand's identity, voice, and values. This includes photo and video production, graphic design, and copywriting.

Content Calendar: Develop and maintain a content calendar outlining the posting schedule, content themes, and key events or campaigns.

Engagement Strategy: Foster community engagement by responding to comments, messages, and user-generated content. Encourage meaningful conversations and interactions.

Hashtag Strategy: Research and employ relevant hashtags to increase content visibility and discoverability.

Follower Growth: Implement strategies for organic follower growth, including collaboration, hashtag usage, and targeted engagement with potential followers.

Performance Analytics: Regularly analyze the performance of Instagram content using insights and analytics tools. Use data to refine the content strategy.

Collaborations: Identify and establish partnerships with influencers, brands, or organizations for content collaborations and shout-outs.

Ad Campaigns: Create and manage Instagram ad campaigns when required, utilizing the platform's advertising tools.

Content Promotion: Share Instagram content on other social media platforms to expand reach and visibility.

Static image posts

Carousel posts

Story updates

IGTV videos

Reels

Polls, quizzes, and interactive content

User-generated content curation

Follower growth

Engagement rate

Likes, comments, and shares

Reach and impressions

Click-through rates (if applicable)

Conversion metrics (e.g., link clicks)