for desktop, web, tablet, and mobile applications

What is Included ✨

Secondary Research

Detailed written report that includes the review of white papers, case studies, articles, and videos to get a better understanding of your users and the problem space

Links to sources used in secondary research report

Competitive Research

Competitive analysis to find out what other products are out there that are trying to solve the same problem

Surveys

Screeners and Surveys to gather demographics, establish target audience, and understand pain points

User Interviews

User Interviews to approach the rest of the design process with a better understanding of the users’ behaviors, pain points, needs, and goals.

Research Synthesis

Affinity Mapping

Empathy Mapping

Personas

How Might We (HMW) Questions

User Journey

Design & Ideate

Sketching to serve as a quick way to make ideas tangible

Informational Architecture to help keep track of how users will move through your app or site and help keep your users at the center of your designs

User Flows to show a visual representation of a specific route that a user might take through your site or app to achieve a goal

Wireframes to show a visual representation of the user interface. This can help determine how elements will be placed on the page without getting distracted by colors, graphics, or typography

Mid-fidelity mock-ups to allow for your own changing of colors, graphics, or typography

Prototyping & usability testing to get feedback on designs and flows

How It Would Work 🤝

We'll arrange an initial meeting to get to know each other and establish expectations

We'll establish a timeline together on how long the project will last and any hard deadlines

Once this has been established, we'll move on to research and design and you'll be updated every step of the way

Let's work together 💫