This service deliverable plan outlines the approach that our award-winning digital marketing agency will use in executing web design and development projects. Our structured process ensures we deliver high-quality and effective websites that align with our client's business objectives and enhance their online presence.
II. Initial Discovery & Consultation
A. Client Needs Analysis
Our team will hold an initial consultation meeting to understand the client's business objectives, target audience, and website requirements.
B. Competitive Analysis
We will conduct a thorough analysis of the competition and industry trends to inform the design and functionality of the website.
C. Proposal & Agreement
Based on the information gathered, we will provide a detailed proposal outlining the project scope, timeline, and cost. Upon agreement, we will proceed to the planning stage.
III. Website Planning
A. Sitemap Development
We will create a sitemap detailing the pages to be developed and their hierarchical relationship for a seamless user navigation experience.
B. Wireframe Creation
Our team will develop wireframes for each page layout, focusing on the placement of elements and user interaction.
C. Content Strategy
We will develop a content strategy that aligns with the client's marketing goals and caters to the needs of the target audience. This may include SEO keyword analysis.
IV. Website Design
A. Visual Design
Our designers will create a visual design that aligns with the client's brand and appeals to their target audience. This includes the color scheme, typography, imagery, and UI elements.
B. Prototype Development
We will develop a prototype of the website, incorporating all design elements, and present it to the client for review.
C. Client Feedback & Revisions
We will gather feedback from the client, make necessary revisions, and finalize the design before proceeding to the development phase.
V. Website Development
A. Coding & Development
Our team of developers will transform the final design into a fully functional website. This includes HTML/CSS coding, database setup, CMS integration, mobile optimization, etc.
B. SEO Integration
We will implement SEO best practices, such as meta tags, alt tags, and keyword-rich content, to optimize the website for search engines.
C. User Testing
We will conduct comprehensive user testing to ensure the website functions correctly on various devices and browsers. This includes load testing, usability testing, and functionality testing.
VI. Launch & Post-Launch
A. Website Launch
Once testing is complete and the client is satisfied, we will launch the website. We will also provide training to the client on how to manage and update the website.
B. Maintenance & Support
We offer ongoing maintenance and support services to ensure the website remains up-to-date and functions optimally. This includes updating content, performing security checks, and addressing any issues that may arise.
C. Analytics & Reporting
We will set up Google Analytics or a similar tool to track the website's performance and provide the client with monthly reports. This can inform future updates or marketing strategies.
VII. Conclusion
Our award-winning digital marketing agency is committed to delivering high-quality and effective websites that drive results. We believe in a collaborative approach and will work closely with our clients throughout the entire process, ensuring their business objectives are met.
What's included
Project Scope
Indepth analysis of the client requirements and project plan submission