Custom Logo & Visual Identity for Purpose-Driven Brands by Oluwatoyin AtandaCustom Logo & Visual Identity for Purpose-Driven Brands by Oluwatoyin Atanda
Custom Logo & Visual Identity for Purpose-Driven BrandsOluwatoyin Atanda
Cover image for Custom Logo & Visual Identity for Purpose-Driven Brands
I help brands craft meaningful and memorable visual identities through strategy-led logo and brand design. My approach blends creativity with intention, designing not just for aesthetics, but for clarity, connection, and long-term impact. Every identity is built from a deep understanding of what you do, why it matters, and who it's for.

What's included

Discovery & Strategy Session
We’ll start with a brief consultation or questionnaire to understand your brand, target audience, goals, and vision. This phase lays the foundation for an intentional and meaningful brand identity.
Logo Design (Primary + Variations)
A professionally designed logo that captures your brand essence. This includes: - Primary logo - Secondary/alternative logo - Submark or icon version (if applicable)
Brand Color Palette
A custom color system curated to evoke the right emotions and reflect your brand personality. Provided with HEX, RGB, and CMYK codes for both web and print.
Typography Selection
I’ll choose and pair fonts that enhance your brand’s tone, modern, elegant, bold, or minimal, whatever fits your identity best.
Brand Style Guide (PDF)
A concise, easy-to-follow brand guideline that outlines how to use your logo, colors, and typography consistently across platforms.
Social Media Assets (Optional Tier)
Ready-to-use branded templates or display mockups (e.g., Instagram post, profile icon, header image) to launch your brand online.
File Delivery
All final assets will be delivered in high-quality, versatile formats: - PNG, JPG, SVG, PDF, and EPS - Vector and print-ready files - Web-friendly versions - Favicon (on request)
Mockups & Previews
Realistic, relatable and beautiful presentation mockups to help you visualize how your brand will look in the real world, business cards, signage, digital platforms, etc.
FAQs
I'll send you a short questionnaire to understand your business, goals, audience, and any visual preferences. If you already have inspiration or existing materials, those are welcome too.
Most logo and brand identity projects take 1–2 weeks depending on the scope and feedback speed.
I typically offer 2–3 rounds of revisions to refine your design and ensure it aligns with your vision.
You’ll receive vector files (AI, EPS), high-res PNGs/JPEGs, and a PDF brand guide. If needed, I can also provide mockups or social media assets.
Yes, once the project is complete and paid for, full commercial rights will be transferred to you.
Starting at$1,000
Duration1 week
Tags
Adobe Illustrator
Adobe Photoshop
Canva
Figma
Brand Designer
Logo Designer
Visual System Designer
Service provided by
Oluwatoyin Atanda proLagos, Nigeria
5.00
Rating
37
Followers
Custom Logo & Visual Identity for Purpose-Driven BrandsOluwatoyin Atanda
Starting at$1,000
Duration1 week
Tags
Adobe Illustrator
Adobe Photoshop
Canva
Figma
Brand Designer
Logo Designer
Visual System Designer
Cover image for Custom Logo & Visual Identity for Purpose-Driven Brands
I help brands craft meaningful and memorable visual identities through strategy-led logo and brand design. My approach blends creativity with intention, designing not just for aesthetics, but for clarity, connection, and long-term impact. Every identity is built from a deep understanding of what you do, why it matters, and who it's for.

What's included

Discovery & Strategy Session
We’ll start with a brief consultation or questionnaire to understand your brand, target audience, goals, and vision. This phase lays the foundation for an intentional and meaningful brand identity.
Logo Design (Primary + Variations)
A professionally designed logo that captures your brand essence. This includes: - Primary logo - Secondary/alternative logo - Submark or icon version (if applicable)
Brand Color Palette
A custom color system curated to evoke the right emotions and reflect your brand personality. Provided with HEX, RGB, and CMYK codes for both web and print.
Typography Selection
I’ll choose and pair fonts that enhance your brand’s tone, modern, elegant, bold, or minimal, whatever fits your identity best.
Brand Style Guide (PDF)
A concise, easy-to-follow brand guideline that outlines how to use your logo, colors, and typography consistently across platforms.
Social Media Assets (Optional Tier)
Ready-to-use branded templates or display mockups (e.g., Instagram post, profile icon, header image) to launch your brand online.
File Delivery
All final assets will be delivered in high-quality, versatile formats: - PNG, JPG, SVG, PDF, and EPS - Vector and print-ready files - Web-friendly versions - Favicon (on request)
Mockups & Previews
Realistic, relatable and beautiful presentation mockups to help you visualize how your brand will look in the real world, business cards, signage, digital platforms, etc.
FAQs
I'll send you a short questionnaire to understand your business, goals, audience, and any visual preferences. If you already have inspiration or existing materials, those are welcome too.
Most logo and brand identity projects take 1–2 weeks depending on the scope and feedback speed.
I typically offer 2–3 rounds of revisions to refine your design and ensure it aligns with your vision.
You’ll receive vector files (AI, EPS), high-res PNGs/JPEGs, and a PDF brand guide. If needed, I can also provide mockups or social media assets.
Yes, once the project is complete and paid for, full commercial rights will be transferred to you.
$1,000