Brand Identity Design

Richard Ajayi

(0)

Starting at

1,000

About this service

Summary

Our brand identity design service is like giving your business a special look and feel that makes it stand out. Here's what we do and how it helps your business:

Understanding Your Business: We take time to know what makes you special, who your customers are, and who you're against. This helps us create a unique style just for you.

Making a Concept: We use what we've learned about your business to create a visual style - think logos, colours, fonts - that tells your story.

Designing Your Look: We put our concept into action, creating a unique look for your brand. This will make your brand instantly recognizable to your customers.

Creating Guidelines: We then give you a guidebook on using your new look across different places - like your website, social media, or print. This keeps your brand consistent, which helps customers recognize you wherever they see you.

Putting It Out There: We help you show off your new look to the world, ensuring it's used correctly and consistently. This builds familiarity and trust with your customers.

Keeping It Fresh: Over time, we'll review and tweak your brand look to keep it up-to-date and relevant as your business grows and changes.

Benefits for your business:

Stand Out: Our service helps your business stand out from the crowd, making it easy for customers to recognize you.

Tell Your Story: Your unique look will show what makes your business special, helping you connect with customers.

Build Trust: A consistent, professional look builds trust, making customers more likely to choose you.

Grow Your Business: A strong brand can help attract more customers and grow your business.

So, in short, our brand identity design service gives your business a unique, professional look that attracts customers and helps you grow.

What's included

Logo Design
Your logo is the cornerstone of your brand identity. After understanding your business and developing stylescapes to select a visual direction, we design three custom logos with contextual applications.
Colour Palette
We'll identify a primary and secondary colour palette that effectively represents your brand's personality and is effective across all forms of media.
Typography
Type can make or break your visual identity. We'll identify primary and secondary fonts that complement your brand's style and enhance readability.
Contextual applications (mockups)
We will produce mockups as examples to give you a clearer idea of how your final visual identity will appear in real-life scenarios. These reinforce your brand identity, including letterhead, envelope, business cards, OOH, etc.
Social Media Assets
This includes profile and cover images with post usages for various social platforms, ensuring your brand looks consistent online.
Brand Style Guide
This is your brand's handbook. It outlines your brand guidelines, including how to use your logo, colour palette, typography, imagery, and other visual elements across different mediums. It ensures that you represent your brand consistently everywhere.

Duration

1 week

Skills and tools

Art Director

Brand Designer

Graphic Designer