⭐️ Full Brand Project

Starting at

$

2,500

About this service

Summary

We will work on the complete construction of your brand. Starting with the analysis of the competition and continuing with the strategy of your new or already created company.
I will define your target audience, your mission, vision and values and I will establish a brand personality that stands out from the rest. Also, if you do not have it, we will work on the naming and tone of voice of your brand, so that it is easily recognizable and enduring in the minds of your customers.
Finally, I will translate all this into a visual identity fully adapted to the strategy that we have previously created, which will include the logo, the colors and the fonts to be used, as well as the digital and physical applications that you need to communicate what you do.

What's included

  • Research & Competitor Analysis

    I will work to understand your business and make a competitor analysis that allows us to focus your business in a differential way.

  • Brand personality

    Brand personality is the way a brand is personified. They are the human characteristics and traits that consumers relate to.

  • Mission, vision, values

    While your vision explains where your business is going, and your mission talks about what you're doing to get there, your values are all about how you're going to operate and act along the way.

  • Naming

    If your brand don't have one yet, I will work on it to make your brand recognizable, memorable and unique.

  • Tone of voice

    In essence, it's how you sound when you say words out loud.

  • Logotype

    Logotype design with its different applications.

  • Fonts and colors

    Fonts and colors play an important role in your brand's visual imagery.

  • Brand applications

    It could be patterns, stationery, print and web layouts, etc.

  • Brandbook

    A brandbook is a document that's used to describe the brand identity of your company. It is a comprehensive guide in which you describe the look of your brand's identity. It is important for the different professionals that have to work with your brand in the future (developers, designers, marketing professionals...).


Duration

3 months

Skills and tools

Brand Designer
Graphic Designer
Visual Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Canva
Procreate

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