Brand DesignerBen Serbutt
Why this matters
Attention is scarce. Trust is everything. When your brand speaks clearly and consistently, people don't just recognise you – they remember you, recommend you, and choose to engage more deeply with your work.
Like symptoms in a living system, these challenges rarely exist in isolation: A fragmented brand often reflects deeper organisational alignment issues. Digital experience problems may reveal gaps in design capability. Sustainability concerns surface questions about business models and success metrics. Systems that resist change often lack the internal capacity to evolve.
We begin with whatever challenge feels most urgent, then follow the connections to understand what else wants attention. Sometimes addressing one challenge illuminates solutions for others you hadn't even recognised yet.
Working with Ben and Eulio
Every collaboration begins like a conversation between gardeners – understanding the soil conditions, what's already growing, and what wants to flourish next. We don't bring templates; we bring curiosity about your unique context and aspirations.
We become an extension of your team, drawing from our network of specialists to assemble exactly the right expertise for each challenge. Think of it as cultivating a temporary ecosystem designed specifically for your needs.
What's included
Brand guidelines, Visual Identity, Logo, Icons, Templates (PPT, Word, Canva etc)
“We know who we are, but it doesn't come across consistently”
Your organisation has purpose, values, and vision – but somewhere between boardroom clarity and public perception, the message gets muddled. Different touchpoints tell different stories. Teams interpret the brand differently. Audiences struggle to understand what makes you distinct. The authentic thread running through everything you do exists, but it's not visible or accessible.
How we help
• Discover and articulate your authentic brand
• Create cohesive visual and verbal identity systems
• Apply brand thinking to employee experience design and internal communications
• Build brand application across all interfaces: digital, print, social, video and physical environments
Ben's other services
Contact for pricing
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Brand Design
Brand Strategist
Visual Designer
Service provided by
Ben Serbutt Reading, UK
Brand DesignerBen Serbutt
Contact for pricing
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Brand Design
Brand Strategist
Visual Designer
Why this matters
Attention is scarce. Trust is everything. When your brand speaks clearly and consistently, people don't just recognise you – they remember you, recommend you, and choose to engage more deeply with your work.
Like symptoms in a living system, these challenges rarely exist in isolation: A fragmented brand often reflects deeper organisational alignment issues. Digital experience problems may reveal gaps in design capability. Sustainability concerns surface questions about business models and success metrics. Systems that resist change often lack the internal capacity to evolve.
We begin with whatever challenge feels most urgent, then follow the connections to understand what else wants attention. Sometimes addressing one challenge illuminates solutions for others you hadn't even recognised yet.
Working with Ben and Eulio
Every collaboration begins like a conversation between gardeners – understanding the soil conditions, what's already growing, and what wants to flourish next. We don't bring templates; we bring curiosity about your unique context and aspirations.
We become an extension of your team, drawing from our network of specialists to assemble exactly the right expertise for each challenge. Think of it as cultivating a temporary ecosystem designed specifically for your needs.
What's included
Brand guidelines, Visual Identity, Logo, Icons, Templates (PPT, Word, Canva etc)
“We know who we are, but it doesn't come across consistently”
Your organisation has purpose, values, and vision – but somewhere between boardroom clarity and public perception, the message gets muddled. Different touchpoints tell different stories. Teams interpret the brand differently. Audiences struggle to understand what makes you distinct. The authentic thread running through everything you do exists, but it's not visible or accessible.
How we help
• Discover and articulate your authentic brand
• Create cohesive visual and verbal identity systems
• Apply brand thinking to employee experience design and internal communications
• Build brand application across all interfaces: digital, print, social, video and physical environments
Ben's other services
Contact for pricing