Performance Analytics Package

Victoria van Skyhawk

(0)

Starting at

720

About this service

Summary

The Performance Analytics Package offers detailed insights into your social media performance through weekly KPI tracking and comprehensive monthly reports, paired with practical advice and strategic recommendations to enhance your strategies and achieve your goals.

Process

1. Initial Consultation:

Discuss client goals, key performance indicators (KPIs), and specific metrics of interest.

Review current analytics tools and data collection methods.

2. Setup and Baseline Analysis:

Set up or optimize analytics tools to ensure accurate data collection.

Conduct a baseline analysis to understand current performance levels and establish benchmarks.

3. Weekly KPI Tracking:

Measure and record key performance indicators (KPIs) such as reach, impressions, clicks, conversions, and follower growth.

Analyze weekly data to identify immediate trends and fluctuations.

4. Data Collection and Analysis:

Continuously collect data on KPIs throughout the month.

Perform detailed analysis to understand the underlying patterns and factors affecting performance.

5. Monthly Analytics Report Preparation:

Compile an in-depth report presenting all performance data collected over the month.

Include visual representations such as graphs and charts to illustrate trends and insights.

Summarize key findings and highlight significant changes or trends.

6. Actionable Recommendations:

Provide strategic advice based on the analysis, offering clear, actionable recommendations to optimize future performance.

Suggest specific actions to address any identified weaknesses and build on strengths.

7. Client Review and Feedback:

Present the monthly analytics report to the client.

Discuss the findings and gather client feedback to refine future strategies.

What's included

Weekly KPI Tracking Reports
Detailed measurement of key performance indicators (KPIs) such as reach, impressions, clicks, conversions, and follower growth.
Monthly Analytics Report
In-depth report presenting comprehensive performance data and trends. Visual representations like graphs and charts to illustrate key metrics and trends.
Actionable Recommendations
Strategic advice based on the analytics report, including specific actions to optimize future performance. Clear, practical steps to address identified weaknesses and build on strengths.
Client Review Session
A 45 minute session to discuss the monthly report, findings, and recommendations. Opportunity to gather feedback and refine future strategies.

Duration

4 weeks

Skills and tools

Social Media Manager

Social Media Marketer

Social Media Strategist