Summary

FAQs

• How do you decide what needs to be redesigned?

  I conduct a thorough audit analyzing user behavior, conversion paths, technical performance, and design trends to identify specific areas for improvement.

• What's your approach to maintaining brand recognition?

  I evolve rather than revolutionize, keeping core brand elements while modernizing presentation and improving user experience.

• Will my search rankings be affected by the redesign?

  I implement careful SEO migration strategies, including proper redirects and metadata preservation, to maintain or improve your search performance.

• Can you work with my existing content team during the process?

  Absolutely. I collaborate closely with internal teams to ensure content strategy aligns with the new design and business objectives.

• How do you handle complex functionality during redesign?

  I audit existing features, optimize what works, rebuild what's broken, and suggest new functionality that supports your business goals.

• What ongoing support do you provide after redesign?

  I offer performance monitoring, minor adjustments, and guidance on maximizing your redesigned site's potential for continued success.