Packaging & Label Design

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About this service

Summary

This service offers comprehensive brand discovery and packaging design solutions. My unique approach emphasizes:

Deep Brand Immersion: I go beyond surface-level aesthetics to understand your brand's unique story and values, creating a strong foundation for impactful design.

Customer-Centric Approach: Packaging is designed with consumer psychology in mind, ensuring it not only stands out but also drives sales and resonates with the target audience.

Comprehensive Support: I offer unlimited feedback rounds, ensure compliance with all relevant standards, and provide support throughout the production process, ensuring a smooth and successful launch.

Process

Brand Discovery: In-depth conversations and a questionnaire to understand your brand's story, values, target audience, and competitors.

Concept Development: Creation of 2-3 unique packaging concepts based on brand insights and consumer psychology.

Feedback & Refinement: Unlimited feedback rounds to refine the design based on client input and ensure it meets all requirements.

Production Preparation: Creation of print-ready files (AI, PDF, EPS) with dielines and production specifications.

3D Mockups: Development of high-quality 3D renderings for a realistic visualization of the final packaging.

Production Support: Coordination with your chosen printer or manufacturer to ensure smooth production and exceptional print quality.

Archiving: Your design files are securely archived for future reference and easy accessibility.

FAQs

What is the typical turnaround time for this project?
The turnaround time varies depending on the scope of the project and client availability. Typically, it ranges from 1 to 3 weeks.
How many revisions are included?
Unlimited feedback rounds are included to ensure the final design perfectly aligns with your vision.
Do you handle sourcing and procurement of materials?
While I can provide guidance and recommendations, I primarily focus on design. Sourcing and procurement are typically handled by the client.
What if I'm not happy with the initial concepts?
I will work closely with you to understand your feedback and revise the concepts accordingly until we achieve a design that you are completely satisfied with.
Do you offer any guarantees?
I guarantee a uique and high-quality design that meets your specific needs and effectively communicates your brand message.
What is your refund policy?
No refunds will be issued. In the event of project cancellation, non-implementation, or postponement beyond 30 days from the agreed-upon commencement date, all completed design work (including but not limited to design files, 3D renderings, and any other deliverables) will be delivered to the client. Reassignment of the project to another party will also result in the delivery of all completed work.

What's included

Brand Discovery: Uncovering Your Brand's Unique Story
Our journey begins with a deep dive into your business. Through in-depth conversations and a comprehensive questionnaire, I'll immerse myself in your world to understand what makes your brand truly special. Your brand story is at the heart of your business. It's more than just a product or service; it's a narrative that connects with your audience on an emotional level. By uncovering your brand's unique history, values, and aspirations, I'll create a foundation for a compelling brand identity.
Unique and Attractive Packaging & Label Designs
Translating your impactful brand into a compelling product experience is paramount. Your packaging is more than just a container; it's a key touchpoint for your customers. Designed with consumer psychology in mind, your packaging will not only stand out on the shelf but also drive sales. This phase brings together all the insights and brand elements I've developed. I'll present 2-3 thoughtfully designed packaging concepts, followed by feedback rounds to ensure the final design perfectly embodies your brand and resonates with your target audience.
Feedback Rounds
Client satisfaction is paramount. To ensure the final design perfectly embodies your brand and resonates with your target audience, I offer unlimited feedback rounds following the initial draft presentations.
Standards & Regulations
Your packaging is designed to comply with all relevant industry standards, including those set by your chosen printing company and applicable government regulations in the European Union, Canada, and the United States.
Multiple Applications
The finalized packaging concept design can be seamlessly adapted across your product line. This versatile approach allows for consistent brand recognition and shelf dominance by applying the core design elements to various SKUs, sizes, and display formats.
Print-Ready Files
Deliverables include high-resolution, print-ready files in industry-standard formats (AI, PDF, EPS) complete with dielines and detailed production specifications. All project deliverables are meticulously organized and packaged for seamless production and immediate implementation.
3D Mockups
High-quality 3D renderings of the final packaging provide a realistic visualization of the product before production. Deliverables include high-resolution images in PNG, JPEG, or other requested formats, enabling you to experience the packaging in a 3D environment.
Production Support
Seamless coordination with your chosen printer or manufacturer ensures flawless production and exceptional print quality. I will liaise with your preferred vendor to facilitate a smooth transition from design to production.
Archiving: Your Packaging Designs, Always Accessible
Your design files will be securely archived for future reference, ensuring you always have access to the original assets.