Brand Identity + Pack Design

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About this service

Summary

We create organic and handcrafted brand identities that capture your essence. Whether you need a full Brand Identity Design (logo, colors, typography, and guidelines) or a Custom Logo Design, we craft visuals that feel authentic and memorable. With our expertise in illustrated and natural design, we bring brands to life with originality and consistency.

Process

👩🏻‍💻 Brief & Strategy
I collaborate with clients to define the brand’s vision, values, and goals, ensuring a clear direction for the design process and aligning expectations for a successful identity creation.
🎨 Brand Identity Design
Development of a unique and cohesive visual identity, including logos, color palettes, typography, and other essential elements to reflect your brand’s personality and message.
📚 Brand Guidelines
Creation of a comprehensive brand guide to ensure consistency across all touchpoints, covering logo usage, color schemes, typography, and design rules.
↪️ Revisions
I provide thorough revisions based on feedback, refining the design to meet your brand’s needs and ensure satisfaction with the final result.

What's included

  • Custom Logo Design

    A handcrafted logo that captures your brand’s essence. Includes a high-resolution logo in multiple formats (SVG, PNG, JPG), black & white versions, and a mini color guide to ensure flexibility in different applications.

  • Brand Identity Guideline

    A complete and cohesive visual identity that brings your brand to life. This service includes everything needed to establish a strong and consistent brand presence : color palette, typography selection with a brand guideline document to ensure visual consistency across all platforms.

  • Illustrative Branding Elements

    Hand-drawn icons, patterns, or graphic assets to enrich your visual identity. Deliverables: Up to 5 custom illustrations/icons in vector format.

  • Social Media Branding Kit

    Ensure brand consistency across your social platforms. Deliverables: Profile and cover images, post templates (for IG, LinkedIn, etc.), and story highlights icons.


Skills and tools

Graphic Designer

Packaging Designer

Print Designer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Procreate

Procreate