Digital Creative Direction & Ads Strategy by Lauren HardingDigital Creative Direction & Ads Strategy by Lauren Harding
Digital Creative Direction & Ads StrategyLauren Harding
Cover image for Digital Creative Direction & Ads Strategy
I offer ads management and creative direction for brands who want both performance and storytelling. I design and manage Meta/Google campaigns, handle audience targeting, and produce ad creatives (video + static) that are optimized for ROI while staying true to brand identity. What makes me unique is my background as both a creative and strategist — I merge artistry with data, ensuring campaigns not only perform but also feel authentic and premium.

What's included

Ads Management Deliverables
Ad Strategy Development – Campaign structure, objectives (traffic, conversions, awareness), and funnel planning Audience Research & Targeting – Custom + lookalike audiences, geo-targeting, and interest-based segmentation Campaign Setup – Meta Ads Manager, Google Ads setup, pixel/tracking implementation Ongoing Optimization – A/B testing, audience refinement, bid & budget adjustments Performance Reporting – Monthly reports with key insights (CPC, CTR, conversions, ROI) and recommendations Retargeting Campaigns – Warm audience campaigns (website visitors, engaged followers, past buyers) Budget Management – Allocate spend for max ROI across campaigns
Contact for pricing
Schedule a call
Tags
Facebook Ads
Google Ads
Instagram Ads
TikTok Ads
WordPress
Digital Marketer
Social Media Marketer
Social Media Strategist
Service provided by
Lauren Harding Nashville, USA
Digital Creative Direction & Ads StrategyLauren Harding
Contact for pricing
Schedule a call
Tags
Facebook Ads
Google Ads
Instagram Ads
TikTok Ads
WordPress
Digital Marketer
Social Media Marketer
Social Media Strategist
Cover image for Digital Creative Direction & Ads Strategy
I offer ads management and creative direction for brands who want both performance and storytelling. I design and manage Meta/Google campaigns, handle audience targeting, and produce ad creatives (video + static) that are optimized for ROI while staying true to brand identity. What makes me unique is my background as both a creative and strategist — I merge artistry with data, ensuring campaigns not only perform but also feel authentic and premium.

What's included

Ads Management Deliverables
Ad Strategy Development – Campaign structure, objectives (traffic, conversions, awareness), and funnel planning Audience Research & Targeting – Custom + lookalike audiences, geo-targeting, and interest-based segmentation Campaign Setup – Meta Ads Manager, Google Ads setup, pixel/tracking implementation Ongoing Optimization – A/B testing, audience refinement, bid & budget adjustments Performance Reporting – Monthly reports with key insights (CPC, CTR, conversions, ROI) and recommendations Retargeting Campaigns – Warm audience campaigns (website visitors, engaged followers, past buyers) Budget Management – Allocate spend for max ROI across campaigns
Contact for pricing