Content Marketing Strategy Development

Ghia Smith

(0)

Starting at

750

About this service

Summary

Elevate your brand's online presence and drive engagement with our tailored content marketing strategy development service. I will work closely with you to understand your business goals, target audience, and competitive landscape, then develop a strategic roadmap for creating and distributing high-quality content that resonates with your audience and achieves measurable results.

Process

Initial discovery session to align on business objectives, target audience personas, and content marketing goals.

Comprehensive content audit and competitive analysis to identify content gaps, industry trends, and opportunities for differentiation.

Development of a customized content marketing strategy, including content themes, formats, channels, and distribution tactics.

Creation of a content calendar outlining topics, publication dates, and responsible parties for each piece of content.

Recommendations for content creation, curation, and repurposing to maximize efficiency and effectiveness.

Integration of SEO best practices and keyword research to optimize content for search visibility and organic discovery.

Add-ons:

Content Creation and Distribution Plan: $300/month

Social Media Strategy Integration: $150/month

FAQs

How long does it take to develop a content marketing strategy?
The timeline for strategy development varies depending on the scope and complexity of your project. Typically, the process takes 4-6 weeks from initial consultation to final delivery.
Will I receive support for implementing the content marketing strategy?
Yes, I can provide guidance and support for implementing the content marketing strategy, including content creation, distribution, and performance tracking.
Can you help with content production as well?
Yes, I offer content creation services as an additional option for clients who need assistance with producing high-quality content for their marketing campaigns.

What's included

Content audit
Comprehensive content audit and competitive analysis to identify content gaps, industry trends, and opportunities for differentiation.
Content strategy
Development of a customized content marketing strategy, including content themes, formats, channels, and distribution tactics. Creation of a content calendar outlining topics, publication dates, and responsible parties for each piece of content. Recommendations for content creation, curation, and repurposing to maximize efficiency and effectiveness.
Optimization documentation
Integration of SEO best practices and keyword research to optimize content for search visibility and organic discovery.

Duration

5 weeks

Skills and tools

Marketing Strategist

Business Strategist